Blue Light Elixir
ROLE
Creative Direction
Photography
Set Design/ Styling
eCommerce Photography
CLIENT
Enough Beauty
With the creation and launch of Enough Beauty, founder Ginette reached out to partner on a collection of imagery that could be used to fulfill needs ranging from website and social content to Hero/eComm product shots.
Together we developed a creative direction and visual voice for the project. Their focus is on the necessary global shift towards circularity that is essential for the future, particularly in the beauty industry. Enough beauty focusses on upcycling and reusing ingredients (and packaging). Saying 'Enough is enough.' Full stop.
