Diageo World Class Portrait
ROLE
Creative Direction
Photography
Set Design/ Styling
CLIENT
Diageo
World Class is the authority on the global drinks industry for information on the latest drinks, trends, cocktail recipes, and industry insight. It is a global platform of 64 countries around the world, where the best of best mixologists come to compete for the title best bartender in the world. I had the privilege and the pleasure to be part of the original team of ambassadors to help launch this initiative in South Africa.
So as you can imagine we were thrilled to have the opportunity to work on this annual program and to get the South African champion fighting ready for the global finals.
What a journey!
